About Chocolate Belles
The Chocolate Belles is a New Jersey (Brick) based cake decorating an candy making supplies store. It has been in business since the early 1980′s. The Chocolate belles carries hundreds cake pans, candy molds among other cake decorating and candy making supplies. During the course of the year the chocolate belles also offers cake decorating and candy making classes. They range from advance classes to classes where parents can bring their kids for some family fun.

About Chocolate Belles’ Affiliate Program
After extensive research Chocolate Belles has partnered with ShareASale, a leading affiliate network, to launch and manage their program. Following are the highlights of Chocolate Belles’ affiliate program:

• Commission starts at 6%.
• Cookie lifetime – 30 days.
• 400+ products in our datafeed
• Low rate (less than 1%) of returned and cancelled orders
• Affiliates Are Auto-Approved
• FTP Access to our datafeed may be granted upon request

The reason you do not want to use an image for your menu is that search engines cannot tell the difference from one image to another, unless you describe to the them what is in the image. You can do so through HTML attributes ALT and TITLE. However, in the case of our example above you would running a danger to “stuff” your ALT or TITLE attribute and make your page look a little spammy. The above shown menu has over 40 good keywords, and using all of these keywords in the ALT and TITLE attribute is not such a good idea.

So what is the solution?

Don’t use images in the situations where text can be used instead. While the saying about “picture being worth a thousand” words is true in most cases, it exactly the opposite when it comes to menu on the restaurant’s website.

In the case of the above “menu” your website will benefit more if that menu is implemented on your page as text. Why not use images of individual dishes, or as in this case individual pizzas, as a part of your “menu page”. You can take even one step further and dedicate a separate page for every menu item, not only describing the ingredients of your dish, but take pictures (or maybe make a video) of the preparation process of that particular dish. It sure requires more work, but it has potential to bring more visitors your website.

If you are interested to learn the importance of using the ALT tag to describe your images to the search engines, watch the video bellow in which Matt Cutts, the head of Google’s Webspam team, describes the importance of using ALT tag:

Skyler Cromwell

Today Cassville Marketing is proud to announce that we have become Skyler’s Silver Sponsor. We wish him much success and will be following his progress with a great interest. Besides being Skyler’s Silver Sponsor, Cassville Marketing is also managing Skyler’s recently launched website.

If you are interested to follow Skyler’s progress, you can also follow him on Facebook:

Consider bookmarking our blog as we will be writing in our upcoming posts about use of the Internet and Social Media websites to help your children to achieve their dreams.

OpenCart is an open source (free) web application that allows you to create and maintain a robust online store.

Three days ago developers of OpenCart announced the release of the latest version of the software which is now available for download for everyone.

The new OpenCart version (1.4.8) includes number of bug fixes as well as some improved functionality of the software.

Many small business owners have been asking this question over and over again. Do I, or my business, really need a website? This question is understandable. Especially if the nature of your business is not closely related to the internet. Let say you are a landscaper. Not only you might think that website will not make a huge difference to your bottom line, but you simply do not have time to manage a website even if you had one. Maybe you have been told that owning a website actually costs lots of money on a monthly basis and are not quiet sure it is worth your investment.

No matter what your reasoning is against owning a website, it is most likely misguided. Operating a business website does not need to be expensive nor time consuming. Today you can start a website for as little as $5 a month and spend as little as on hour a week working on your website. You probably spend more money on your business cards than a basic website costs. As far as time goes, if finding an hour or 30 minutes to work on your website is a problem, you can outsource this task to companies like Cassville Marketing.

Don’t also be scared by some who say that you need to have the knowledge of HTML or other programing in order to create a successful website. While those do come handy, today you can launch and operate a website without ever needing any programing skills. There are many publishing platforms (think of them as computer programs), that allow you to quickly and efficiently build your own websites. We will talk about those in our future posts.

If you would like free consultation with us to discuss a website for you or your business, please book an appointment with us- our consultation is free.

Picture credit: ilco

Our advise will be useless unless we ourselves lead by example. Since this is our first blog post on this website, we would like to tell you why we will be using it and what you can expect when visiting or subscribing to this blog.

We Will Use This Blog To Announce New Services
While our main services are website design, search engine optimization, social media marketing, business blogging and affiliate marketing. We also will be offering additional or complimentary services to our clients. You can learn about them in the future if you come back to visit us or subscribe to our blog.

We Will Use This Blog To Showcase Our Clients Websites
Yes, at Cassville Marketing we love to brag! And you can expect us to share our work here. We always ask permission from our clients to do so. Our own success depends on the success of our clients.

We Will Use This Blog To Recommend Products and Services
In the course of working with our clients we use number of services to promote their websites. Some of these services are available for free some have to be purchased. We use some of these services to promote our own website as well.

We Will Use This Blog To Teach
Many of the services, blogging platforms or websites have a certain learning curve. We will share our experience on this blog for educational purposes.

We Will Use This Blog To Build A Community
One of the best parts of a blog is the opportunity to let blog readers to voice their opinions, views and ideas. Every post on this blog is opened up for discussion. We encourage each and every reader to actively interact with everything we publish here by leaving comments.

If you think you can benefit from our future blog posts, make sure to subscribe to our future updates.

Picture credit: Svilen Milev